This role involves recruiting and managing partners, agents, brokers, distributors and generating
leads, supporting customer acquisition, and ensuring seamless loan processing. The ASM will play a
key role in achieving sales targets, expanding channel networks, ensuring compliance, and
maintaining robust relationships with internal and external stakeholders.
Key Responsibilities:
1. Sales Target Achievement
- Achieve and exceed monthly, quarterly, and annual sales targets for home loan products
across channels.
- Drive lead generation, conversion,
and timely processing of applications in coordination with
partners.
2. Channel Partner Management
- Recruit, onboard, and manage a strong network of partners, agents and distributors.
- Conduct training and upskilling sessions to enhance product knowledge, process awareness,
and compliance adherence.
- Regularly engage with partners to ensure productivity and business alignment.
3. Lead Generation & Conversion
- Collaborate with both channels to generate high-quality leads and support partners to
convert them into successful disbursals.
- Monitor performance metrics like lead-to-login and login-to-disbursal ratios, and take action
to improve conversion efficiency.
4. Relationship Management
- Maintain long-term, productive relationships with partners to drive consistent business.
- Support partners in handling customer interactions and resolving issues efficiently.
5. Market Development & Strategy
- Analyze regional tren
📌 Area Sales Manager/ Relationship Manager (Gurugram)
🏢 ER
📍 Gurugram
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