*Experience:* 1+ year

*Role Type:* Full-time
Key Responsibilities

* Manage day-to-day social media activities across *Instagram, Facebook, LinkedIn and other relevant platforms*.

* Plan and execute *monthly social media content calendars*.

* Develop creative ideas for *posts, reels, stories, carousels and other social media formats*.

* Create visually appealing social media creatives using *Canva*.

* Edit basic reels and short-form videos using *VN Video Editor* or similar applications.

* Handle *posting, scheduling, captions, hashtags, tagging and basic platform management*.

* Write engaging and intelligent *social media copy, captions, hooks and CTAs*.

* Understand how to adapt content and messaging according to the *brand, target audience and platform*.

* Research current *social media trends, formats, sounds and content opportunities*.

* Think creatively and bring fresh concepts for increasing *reach, engagement and brand visibility*.

* Maintain consistency in *brand language, visual identity and overall communication*.





* Coordinate with the design/content team to collect project information, images, videos and other relevant material.

* Monitor basic social media analytics and understand what content is performing well.

* Stay updated with current *social media tools, AI tools, editing applications and content-creation platforms*.
Must-Have Skills

* *1+ year of experience* in social media management/content creation.

* Good working knowledge of *Canva*.

* Basic to intermediate knowledge of *VN Video Editor* or a similar video-editing application.

* Strong understanding of *Instagram content formats and trends*.

* Good *creative thinking and visual sense*.

* Strong *content-writing and communication skills*.

* Ability to write smart, engaging and brand-appropriate *captions and social media copy*.

* Understanding of *social media marketing and audience engagement*.

* Ability t

📌 Social Media Marketing Executive (Indore)
🏢 Vinfotech
📍 Indore