Renting in India can be a nightmare. Think about it: visiting countless houses, arguing over rent, losing money to brokers, sticking to 11-month contracts, and spending lakhs of rupees into furnishing. It's a lot, and honestly, we deserve better.
This is where Flent comes in. We're creating a current standard of urban renting for India.
Imagine walking into a home that feels like it’s straight out of a lifestyle magazine - fully furnished, beautifully staged, all you need to bring is your clothes and your vibe. No need to persuade landlords, no dealing with brokers, and no 11-month lock-ins. It’s not just a vision; it’s what we believe the top 1% in India truly deserves.
We started Flent because we were fed up. Trying to find a decent place in the city was a nightmare. But beyond the frustration was a deep-seated passion for home decor and an eye for detail that we couldn't ignore. Numbers revealed that ~$10 Bn is spent annually on urban renting — and that was the tipping point. It convinced us of the potential to craft the future of renting,
designed for those who demand more and compromise less.
Flent is backed by top-tier VCs and angels. Since our inception in Jan’24, we’ve launched 110+ homes in Bangalore, went viral on X more than we imagined, and crossed $1,000,000 in annual GMV. Hey — I’m Rishabh, co-founder & CPO at Flent. I lead all things tech, platform, and cashflow here.
Since our inception in Jan'24, we've launched 300+ homes across Bangalore, went viral on X, and crossed $3M in annualized GMV — all while building a brand people actually love.
Meet Your Team ???
Hey — I'm
Dhiram
, and I lead Growth at Flent. ??
Most people think sales is about convincing people.
I don't.
I think it's about understanding people.
Every tenant who reaches out to us comes with a different story. Someone wants to move closer to work. Someone is moving in with friends. Someone is relocating to Bangalore without knowing the city. Our job isn't to push ho