13 Aug
|
Action Tour Guide
|
Mumbai
13 Aug
Action Tour Guide
Mumbai
Product Analyst – Mobile Apps
Research, UX & Product Validation
Location:
Marol, Andheri East, Mumbai
Work Mode:
In-Office
Employment Type:
Full-time
Experience:
3–5 years
About the Role
- We are looking for a research-driven and hands-on
Product Analyst – Mobile Apps
who can identify what we should build, translate research into explicit product journeys, and validate whether the final feature delivers the intended customer outcome.
- You will work on consumer mobile applications involving GPS, maps, location services, offline downloads, audio, payments, and travel experiences.
- This role follows an
80/10/10 model
:
80% — Competitor, market and product research
10% — UX documentation and wireframing
10% — Product-acceptance testing and validation
- You will follow features across the complete product lifecycle:
Research → Recommend → Document → Wireframe → Test → Validate → Measure
80% — Competitor, Market and Product Research
- Regularly download, use, and analyze competing and best-in-class iOS and Android applications.
- Map complete journeys covering onboarding, discovery, purchase, activation, engagement, retention, upselling, and support.
- Study competitor features, navigation, pricing, paywalls, permissions, notifications, error handling, and monetization strategies.
- Monitor App Store and Play Store trends, ratings, reviews, releases, and customer feedback.
- Use tools such as Sensor Tower, data.ai, Similarweb, AppMagic, or equivalent research platforms.
- Analyze internal mobile funnels, cohorts, conversion rates, retention, and customer drop-off points.
- Use Amplitude, Mixpanel, Firebase Analytics, GA4, CleverTap, or equivalent analytics tools.
- Compare performance across iOS, Android, app versions, products, geographies, and acquisition channels.
- Combine competitor intelligence, customer feedback, support issues, and internal data to identify product opportunities.
- Prioritize opportunities based on customer value, business impact, eviden
📌 Product Analyst – Mobile Apps (Mumbai)
🏢 Action Tour Guide
📍 Mumbai