Roles and Responsibilities
- Create engaging content for various audiences through blog posts, articles, product descriptions, email newsletters, and website copywriting.
- Manage paid advertising campaigns on Google AdWords and other search engines to drive traffic and conversions.
- Collaborate with influencers to create sponsored content that aligns with brand goals.
- Analyze campaign performance using analytics tools like Google Analytics to optimize ad spend and improve ROI.
- Develop and execute digital marketing strategies across social media platforms, including Facebook, Instagram, LinkedIn, Twitter, and YouTube.

Desired Candidate Profile
- 3-6 years of experience in digital marketing or a related field.
- Solid understanding of SEO principles (search engine optimization) and ability to apply them effectively.
- Proficiency in creating high-quality written content for various formats (blog posts, articles, etc.).
- Experience managing paid advertising campaigns on multiple platforms (Facebook Ads Manager).
- Familiarity with social media optimization techniques (SMO) for maximum online visibility.

📌 Digital Marketing Executive (Bengaluru)
🏢 LULU Group
📍 Bengaluru