Looking for a driven
Sales Manager / Business Development Manager
to accelerate customer acquisition, build strategic partnerships, and scale Brand across the MSME ecosystem.
The ideal candidate thrives in an early-stage startup environment, enjoys consultative selling, and has a passion for technology, finance, and helping businesses grow through innovative SaaS solutions.
Key Responsibilities
Customer Acquisition
- Identify and engage MSMEs, startups, and growing businesses.
- Generate qualified leads through LinkedIn, cold calling, email campaigns, WhatsApp, networking events, and referrals.
- Conduct product demonstrations and communicate the value proposition of Brand.
- Convert qualified prospects into paying customers.
- Build and manage a healthy sales pipeline using CRM tools.
Product Demonstrations & Consultative Selling
- Understand customer business challenges and financial pain points.
- Demonstrate AI-powered dashboards, financial analytics, and CFO insights.
- Position Brand as a strategic business decision-making platform rather than just reporting software.
- Gather customer feedback to support product enhancements.
Partnership Development
Build and nurture relationships with:
- Chartered Accountants (CAs)
- Virtual CFO Consultants
- Tally Service Providers
- Business Consultants
- MSME Associations
- Develop and manage channel partnerships to expand market reach and drive customer acquisition.
Customer Success
- Ensure smooth onboarding of new customers.
- Support product adoption and user engagement.
- Collect customer testimonials and case studies.
- Identify cross-selling and upselling opportunities.
Required Skills
- 2–3 years of experience in B2B Sales or Business Development.
- Experience in SaaS, FinTech, ERP, or Accounting Software is preferred.
- Valuable understanding of MSMEs and business finance.
- Knowledge of the Tally ecosystem is an advantage.
- Strong communication, pr