We are looking for a driven
Business Development Manager
to grow our
Martech
client base. The ideal candidate has hands-on experience selling
Martech solutions
to marketing, brand, or agency stakeholders, and is comfortable owning the full sales cycle — from prospecting to closure.

Key Responsibilities
- Identify, prospect, and qualify new business opportunities within the martech/adtech ecosystem (brands, agencies, enterprises)
- Own the end-to-end sales cycle: lead generation, pitching, negotiation, and deal closure
- Build and maintain a strong pipeline through outbound outreach, networking, and referrals
- Conduct product demonstrations and presentations tailored to client marketing needs
- Collaborate with marketing and product teams to align messaging and identify market opportunities
- Meet and exceed monthly/quarterly revenue and new-client acquisition targets
- Maintain accurate CRM records of leads, pipeline stages, and forecasts




- Build long-term relationships with key accounts to drive upsell and renewal opportunities
- Track industry trends and competitor activity to refine sales strategy

Requirements
- 3–5 years of experience in business development/sales, preferably within martech, adtech, or event-tech
- Proven track record of meeting/exceeding sales targets
- Robust understanding of the marketing technology landscape (CDPs, DMPs, marketing automation, analytics tools, etc.)
- Excellent communication, negotiation, and presentation skills
- Experience with CRM tools (Salesforce, HubSpot, Zoho, etc.)
- Self-starter with the ability to work independently and manage a full sales pipeline
- Bachelor's degree in Business, Marketing, or a related field (MBA preferred)

What We Offer
- Competitive base salary + performance-linked incentives
- Opportunity to work with a fast-growing team in the martech space
- Collaborative, growth-oriented work culture

📌 BDM - Martech (Lucknow)
🏢 INK IN CAPS
📍 Lucknow