Digital marketing initiatives for technology platforms
Duties:
- Execute digital marketing campaigns across web, email & social platforms
- Manage website content updates, landing pages & campaign materials
- Create marketing collateral, including blogs, brochures, social posts & presentations
- Support AEO/AISO, SEO, keyword optimization & online engagement activities
- Coordinate webinars, events, conference participation & customer outreach
- Work closely with Product Marketing, Sales & Engineering teams
- Track campaign activities, leads & marketing performance metrics
- Coordinate with external vendors, designers & content partners when needed
Requirements:
- 5+ years of experience in Digital Marketing, Product Marketing or B2B Marketing
- Strong understanding of social media, SEO, content marketing & branding
- Experience managing websites, campaigns & marketing tools
- Structured thinking, coachable, reliable
- Curious & Creative mind with solid attention to detail in products
- Experience in SaaS, technology products or the software industry preferred
- Communication ability, especially in writing
📌 Senior Executive (Chennai)
🏢 Sysvine Technologies
📍 Chennai
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