- Manage and grow sales for the Food Safety product portfolio (PCR kits, microbiology kits, allergens, extraction, etc.).
- Identify, appoint, and manage distributors in all major regions.
- Develop and maintain robust relationships with food manufacturers, testing labs, and key customers.
- Support regional sales teams to achieve monthly and annual targets.
- Plan sales strategies, pricing, and forecasting in coordination with management.
- Monitor competitor activity and market trends.
- Prepare regular sales reports and performance updates.