Job Overview

We are looking for an experienced and strategically minded Senior Executive – Sales, Marketing & Business Development to lead regional market growth, optimize distribution networks, and drive volume performance across multi-channel routes to market. In this role, you will take end-to-end ownership of key territory targets, lead distributor partnerships, manage trade marketing allocations, and mentor junior field sales representatives.

Key Responsibilities

1. Strategic Sales Management & Revenue Ownership
- · Own regional primary and secondary sales revenue targets across General Trade (GT), Modern Trade (MT), and Emerging Channels (E-Commerce / Quick Commerce).
- · Conduct joint business planning (JBP) with key up-to-date trade accounts, super stockists, and top-tier distributors.
- · Optimize sales beat plans, territory coverage, and distributor replenishment cycles to increase width and depth of distribution.
- · Oversee credit risk, aging reports, payment recoveries, and inventory holding periods across the distributor ecosystem.

2.



Business Development & Network Expansion
- · Lead expansion into unrepresented territories, appointing high-performing stockists and distribution partners.
- · Evaluate distributor capabilities, infrastructure, and financial stability during onboarding and annual reviews.
- · Analyze market share data, competitor pricing moves, and channel margins to identify high-potential product categories and white spaces.
- · Secure premium shelf placement, end-cap displays, and category captaincy opportunities in key modern trade outlets.

3. Trade Marketing & BTL Campaign Strategy
- · Conceptualize, execute, and evaluate BTL (Below-The-Line) marketing campaigns, trade schemes, and retailer incentive programs.
- · Allocate and monitor regional trade marketing budgets (POSM deployment, sampling activations, and window displays) to maximize ROI.
- · Collaborate with corporate marketing to adapt brand strategy into effective point-of-s

📌 Sales & Marketing, Business Development (Greater Noida)
🏢 Ambrosia Natural Products India Pvt.Ltd
📍 Greater Noida