- Strong short-form copywriting skills across email, WhatsApp and push notifications transparent, concise, and structured within tight character limits
- Command of English grammar, punctuation and tone; able to hold a formal, informational tone consistently
- Good understanding of design; can find references for design; should be able to coordinate with the design team and get the work done.
- Basic understanding of stocks, mutual funds, FDs, bonds and related concepts such as yield, tenure, credit rating, TDS and demat
- Awareness of financial services advertising norms like no guaranteed returns, no use of inducing words, etc.
- Familiarity with CRM tools (CleverTap, MoEngage, WebEngage or similar) and AI writing tools, with judgement to edit will be an advantage (Not mandatory)
He/she should be available for a minimum 90-day internship and should be comfortable coming to the office.