Reporting To
: SVP – Enterprise Sales & Partnerships
Location:
Mumbai
Employment Type:
Full time Permanent
About Flexmoney:
Flexmoney Technologies is India's embedded credit infrastructure platform, connecting banks and
NBFCs with a large and growing network of merchants across all sales channels. Through InstaCred
360TM, our omnichannel orchestration layer, we enable instant cardless EMI and BNPL credit at the
point of sale for non-credit card consumers.
We are in a high-growth phase, expanding GTM coverage aggressively. This SDR role is part of a
deliberate investment in building a structured, data-driven outbound sales engine.
Role Overview:
The Sales Development Representative (SDR) is a front-line pipeline generation role. You will identify, engage, and qualify merchant prospects across GTM motions and hand off qualified opportunities to Account Executives.
This is not a volume-dial role.
Flexmoney's sales motion requires SDRs who understand B2B2C product dynamics,
can hold intelligent conversations with merchant finance and tech stakeholders, and operate with the discipline of a structured outbound playbook.
What We Are Not Looking For:
• High-volume diallers with no contextual intelligence — our motions require quality-first
outreach
• Candidates who rely on inbound leads or passive pipelines — this role is outbound-first by
design
• Anyone who treats CRM as optional or administrative — data discipline is a core operating
requirement
Key Responsibilities:
Outbound Prospecting & Pipeline Generation
• Own outbound prospecting across GTM motions — LinkedIn, email, WhatsApp, and cold
calling
• Build and execute structured outreach sequences; maintain cadence discipline across 50–70
active prospects at any time
• Qualify leads against agreed ICP criteria before passing to AE; ensure SQL standards are