13 Aug
|
iTester
|
Hyderabad
We are looking for a highly driven US Lead Generation & Marketing Specialist to help expand iTesters presence in the United States.
This role involves identifying high-quality prospects, running targeted outreach, managing marketing funnels, and generating qualified leads for our sales and partnerships team.
You will work directly with US-based companies, tech leaders, staffing partners, and training buyers — creating strong pipelines through email, LinkedIn, outbound calls, and marketing campaigns.
This is a critical growth role with fast career acceleration for the right candidate.
Key Responsibilities
Lead Generation (Primary)
- Build targeted prospect lists for the US market (Tech, SaaS, Mid-size Companies, IT Consulting, EdTech Buyers).
- Generate qualified leads through:
- Email outreach
- LinkedIn outreach
- Cold calling (US shifts)
- CRM sequences
- AI-based lead-gen tools
- Schedule meetings/demos for the US sales team.
- Conduct research on decision-makers: CTOs, QA Managers, HR Heads, L&D; Teams, Founders.
- Maintain lead quality, conversion rates, and weekly KPIs.
Marketing Support (Secondary)
- Run small-scale outbound marketing campaigns for US audiences.
- Create follow-up sequences using CRM & automation tools.
- Work with marketing team to optimize funnels for US traffic.
- Contribute to email marketing, content briefs, and ad targeting.
- Track lead behavior and improve campaign performance.
Required Skills & Qualifications
- 1–4 years of experience in B2B Lead Generation, Inside Sales, or US Market Prospecting.
- Excellent spoken and written English communication.
- Solid understanding of US business culture + ability to work night shift (US timings).
- Experience with:
- LinkedIn Sales Navigator
- Apollo / HubSpot / Zoho CRM
- Email outreach tools (Lemlist, Instantly, etc.)
- Ability to meet weekly targets and generate predictable pipelines.
- Strong research skills and ability to identify the right ICPs.
- Confidence to speak with US prosp
📌 US Lead Generation (Hyderabad)
🏢 iTester
📍 Hyderabad