Social Media Manager – Beauty & Natural Skincare

Location: Okhla Industrial Area, Current Delhi
Work Mode: Work from Office
Experience: 3–5 Years
Salary: ₹40,000–₹45,000 per month, depending on experience and capabilities

About Herbal Me

Herbal Me is a leading Indian natural personal care brand specialising in certified natural and herbal hair care, skin care, baby care and 100% plant-based hair colours.

We are looking for a highly creative, trend-savvy and results-driven Social Media Manager who can help build Herbal Me into one of India's most loved and recognised natural beauty brands.

This is an exciting opportunity for someone who understands beauty, social media culture and digital storytelling—and knows how to turn content into reach, engagement and brand growth.

What You'll Do
- Own and manage Herbal Me's Instagram, Facebook, YouTube, LinkedIn and other social media platforms.
- Develop and execute monthly content calendars aligned with brand priorities, product launches, trends and seasonal campaigns.
- Stay ahead of Instagram,



Reels and Meta trends and turn them into relevant, engaging content.
- Develop creative and potentially viral content ideas that increase reach, engagement, followers and brand awareness.
- Write strong hooks, captions, scripts and CTAs.
- Coordinate with photographers, videographers, designers and internal teams to produce high-quality content.
- Shoot simple mobile-first videos and Reels whenever required.
- Monitor Meta Business Suite, Insights and Analytics and use data to continuously improve performance.
- Work closely with the marketing team on new product launches, campaigns and promotions.
- Track competitors and identify emerging content formats, trends and growth opportunities.
- Identify, approach and coordinate with influencers and content creators.
- Help strengthen Herbal Me's overall digital brand identity and voice.

What We're Looking For
- 3–5 years of experience managing social media for beauty, skincare, wellne

📌 Social Media Manager (Okhla)
🏢 Herbal Me
📍 Okhla