Akbar Travels is looking for a result-driven SEO Analyst with at least 1 year of hands-on experience to manage end-to-end SEO activities. The candidate should be capable of executing SEO strategies, building scalable pages, and driving measurable growth in organic traffic and bookings.

Key Responsibilities
1. SEO Strategy & Analysis
Perform keyword research and competitor analysis
Identify growth opportunities across travel segments
Execute SEO strategies focused on traffic and booking growth

2. Page Creation & Optimization
Build and manage SEO pages (city, hotel, location, and feature-based)
Create landing pages targeting high-intent keywords
Ensure pages are optimized for both ranking and conversion

3. On-Page SEO
Optimize meta tags, headings, URLs, and internal linking
Improve CTR through robust titles and descriptions
Align content with search intent

4. Technical SEO
Conduct regular SEO audits and fix technical issues
Handle crawling, indexing, sitemap, robots.txt, and canonicalization
Improve Core Web Vitals, page speed, and mobile performance




Coordinate with developers for implementation

5. Off-Page SEO
Execute link-building strategies
Monitor backlinks and competitor profiles
Focus on acquiring high-quality backlinks

6. Analytics & Reporting
Track performance via Google Analytics & Search Console
Analyze traffic, rankings, and conversions
Prepare regular reports with insights and action plans
Monitor metrics like sessions, bookings, and LTB

7. Growth & Optimization
Continuously test and optimize SEO performance
Work towards improving rankings, traffic, and bookings
Collaborate with product, content, and marketing teams

Required Skills & Qualifications

*Minimum 1 year of experience in SEO (mandatory)

*Strong understanding of on-page, off-page, and technical SEO
*Experience in handling website pages and SEO execution

*Familiarity with tools like Google Analytics, Search Console, Ahrefs, SEMrush, Screaming Frog

*Knowledge of Google Hotel Center

📌 Seo Analyst (Ernakulam)
🏢 Akbar Travels
📍 Ernakulam