Company: IFC Ventures Pvt. Ltd.
Location: Mumbai, Maharashtra (Field-Based)
Employment Type: Full-Time
Experience: Minimum 2+ Years
Salary: ₹4-8 LPA
Industry: FMCG | Personal Care | Skincare | Hygiene Products | Consumer Goods

About IFC Ventures
IFC Ventures builds and scales high-growth consumer brands in skincare, cosmetics, and FMCG. California Nutralife Global Wellness Inc. is a global consumer packaged goods (CPG) company headquartered in California, US that wholly owns and operates a diversified portfolio of brands across Skincare (California Skin+), FMCG (NutraChips, NutraBites, NutraCookies), Personal Care (Derma+), Nutraceuticals (NutraGummies) and much more.

Role Overview
As an Area Sales Manager – General Trade, you will be responsible for developing and managing distributor networks, driving secondary sales, expanding retail coverage, and achieving sales targets across your assigned territory. You will work closely with distributors, wholesalers, retailers, and the internal sales team to ensure solid market penetration and brand visibility.




This role is ideal for professionals with experience in FMCG, personal care, skincare, hygiene, or consumer products who are passionate about sales growth and channel development.

Key Responsibilities

Sales & Business Development
· Achieve monthly, quarterly, and annual sales targets for the assigned territory.
· Develop and expand General Trade distribution across retail markets.
· Increase product availability, visibility, and market penetration.
· Identify new business opportunities and growth areas.
Distributor Management
· Appoint, onboard, and develop distributors in assigned territories.
· Build strong relationships with distributors to drive secondary sales.
· Monitor distributor inventory, billing, and stock replenishment.
· Ensure effective execution of sales plans through channel partners.
Retail Market Expansion
· Conduct regular market visits to retailers, wholesalers, supermarkets, cosmetic stores,

📌 Area Sales Manager (Mumbai)
🏢 IFC Ventures
📍 Mumbai