- Develop familiarity with the organization : Quick at grasping the organizational history/scope and practices
- Writing Creative Copy : Develop captivating and persuasive content for various purposes, such as festive greetings, campaign slogans, taglines, and related activities
- Scriptwriting : Craft engaging scripts and text overlays for a variety of dynamic content, including motion graphic videos, animation videos, and combinations thereof
- Conceptualization and Ideation : Proactively generate creative concepts, pitches, visual ideas, and outlines for successful execution of promotional projects
- Product Understanding : Develop a deep understanding of the company's products and specific project requirements to meet the brand's goals and messaging
- Client Collaboration : Co-ordinate closely with clients to identify their needs and preferences, and pitch concepts and scripts that meet their expectation.
- Understanding the Target Audience : Showcase sound judgment in tailoring content to cater to diverse target audiences
- Storytelling Aptitude :
Possess a fundamental knowledge of storytelling principles, tools and strategies that engage and captivate the audience
- Vetting Written Content: Thorough proofreading and checking of content for questionable and risky material
Preferred candidate profile:
- Educational Qualification : A graduate with a strong command of the English language and excellent written and verbal communication skills
- Experience & Familiarity with current trends : Staying up to date with the current landscape of social media trends. Awareness of politically correct verbiage and PR trends
- Writing Skills : A natural interest in writing with a basic understanding of search engine optimization (SEO) principles to create engaging content
- Storyboarding : Basic ability to visualize desired final output with respect to content and ability to put together PPTs or other visual tools to storyboard
- Team Collaboration : The ability to collabo