13 Aug
|
Nothing Else Matters
|
Gurugram
13 Aug
Nothing Else Matters
Gurugram
Social Media Manager, DANG
Location: Remote
Working Hours: (Pacific Time Zone)
Type: Full time
About the Role
We're looking for a Social Media Manager to run the marketing engine behind The Learning Lounge and the wider DANG ecosystem. Leadership defines the marketing objective — you own how it comes to life: the channel strategy, the calendar, the creative briefs, the posts, and the growth numbers behind them.
Growth is the single word that defines this job. You'll directly manage all our social accounts, brief our editors and designers, and treat every post as a test: gauge what's working, do more of it, kill what isn't. This is a hands-on operator role with real ownership — built for someone who lives inside the platforms and thinks in hooks, saves, and retention curves, not just "likes."
This is a remote position, but the role runs on Pacific Time core hours to stay in sync with the rest of the team for daily standups, brief reviews, and real-time content decisions.
A Day in This Role
Check overnight performance across platforms; flag any post that's over- or under-performing against its hypothesis
Review the content calendar and adjust upcoming posts based on what's working this week
Write or refine short-form briefs for editors/designers, with clear hooks, references, and deadlines
Run engagement passes on live posts — replies, pinned comments, community management
Sync with the longform producer on YouTube packaging using the latest performance data
Close the day by logging results against hypotheses so the weekly report writes itself
What You'll Own
1. Growth
Own follower, reach, and watch-time growth across every platform (Instagram, TikTok, YouTube, and others as relevant)
Every post ships with a hypothesis and a metric attached — you're not posting blind
Run structured tests on hooks, thumbnails, captions, and timing
Review what won each week and rebalance effort toward what's actually growing
Translate leadership's marketing objectives into concrete
📌 Social Media Manager, DANG (Gurugram)
🏢 Nothing Else Matters
📍 Gurugram