Role & responsibilities
Key Responsibilities
- Assist in developing and implementing annual marketing and brand plans.
- Support brand positioning and ensure consistent communication across all channels.
- Plan, execute, and monitor multiple marketing strategies
- Execution of digital marketing campaigns.
- Track campaign effectiveness and prepare performance reports.
- Manage promotional calendars and consumer engagement initiatives.
- Conduct market research to identify consumer trends, competitor activities, and growth opportunities.
- Coordinate with R&D; .
- Planning and development of new product launch, distributors meet, participation in exhibitions.
- Collaborate with the Sales team to develop trade promotions and activation programs.
- Support distributor and retailer marketing initiatives.
- Prepare monthly marketing performance reports.
- Collecting data from market research & analyzing those for development.
- Coordinate promotional activities, and product enhancements.
Freshers are not welcome.
If interested kindly mail your CV to
[email protected]
Preferred candidate profile
Required Skills & Competencies
- Solid understanding of consumer behavior.
- Brand management and product marketing expertise.
- Digital marketing and social media knowledge.
- Data analysis and reporting skills.
- Excellent communication and presentation abilities.
- Successful execution of product launches.
- Consumer engagement
- Proficiency in Microsoft Excel, PowerPoint, and Tally.
- Creative thinking with robust problem-solving capabilities.
- Team player
- Willing for outdoor visit regarding market research and data collection.
📌 Marketing Executive (Kolkata)
🏢 Atithi Agro Products
📍 Kolkata