- Know the customer: Deeply understand customer behaviour, develop current customer insights
- Own the business: Co-own the P&L;, develop the business model, understand where opportunities are and create a viable business to service them
- Know the market: Stay on top of trends in an ever-changing landscape, find opportunities and prioritize based on size, internal capabilities, etc.
- Know the competition: Understand online and offline players. Ensure selection stays well ahead of competition
- Influence the leadership: Convert strategies into action by liaising with cross-functional leadership and drive the changes required
Vendor Management
- Develop deep and long standing relationship with the vendors - to drive relationships from the strategic to the tactical
- Own the terms of business with the vendor - products, returns, ordering, etc.
- Ensure high-share of mind from the vendor. Build deep ties.
- Make vendors partners in driving disruptive changes for the category
Market Understanding
- Develop a thorough knowledge of the market - short term and long term trends
- Have an in depth knowledge of competition and vendor and ability to influence the market
- Develop and implement industry best practices. Move the industry with you!
Selection and Offers
- Work with teams to get the best possible selection & sellers onboarded.
- Own cost improvement and overall portfolio management
- Manage in store promotions along with brands - make brands partners in customer communication
- Make company the destination of choice” for the customers through the largest and the greatest assortment of products on offer
- Drive portfolio management for best offers and discounts for the customers
Fulfilment and Inventory
- Key driver of working capital management and inventory - ensure an optimal
- Develop and manage a fulfilment strategy with the brands to ensure best selection along with the optimal cost and service.
People leadership
- Build, retain and groom a strong team to deliver across functions
- Set goals, define KPIs and ensure team tracks effectively towards goals