Summary -Explore develop implement and evaluate Digital innovation solutions that address customer needs Co-create with key stakeholders to build partnerships and collaborations -Lead the delivery of multiple projects across a variety of creative and marketing channels including print and digital media Develop and coordinate project plans across the design development and production stages of a project to support the successful delivery within set KPI s -Works in collaboration with brand teams technical teams and all functions to maximize value -Provides consultancy advice and assistance on strategy for commercialization of products and influence marketing Marketing Sales Operation team on decision making on Sales Force resource allocation in most optimal ways through delivery of proven analytics based projects -Provide analytics support to Novartis internal customers Location - Hyderabad LI Hybrid About the Role The PMR manager will support decision making across the organization adding value as a functional expert in designing innovative research approaches to answer key business questions and support growth by leading the development and execution of primary market research Proactively combining information from different sources mainly market research to evaluate brands performance and market trends using innovative statistical analysis techniques Evaluating the success of marketing initiatives through market research with significant focus on ensuring tight alignment with global brand teams and country insights teams Key Responsibilities Drive innovation and capability building including recent techniques data sources automation and Al to enhance process efficiency and value of Insights Very strong functional leader with the ability to influence across senior leaders in Novartis Understands brand teams perspectives objectives priorities and support capability requirements Lead experimentation and worldwide adoption of innovative PMR solutions Consistently monitor

📌 Manager, Market Research (Hyderabad)
🏢 Novartis
📍 Hyderabad