Demand Generation Lead (Bengaluru)

Demand Generation Lead (Bengaluru)

13 Aug
|
Frontera Health
|
Bengaluru

13 Aug

Frontera Health

Bengaluru

Frontera is reimagining how children with autism and other behavioral health needs get the care they deserve. We bring together world-class clinicians, technologists, and autism specialists to build cutting-edge AI tools that help care teams work smarter and spend more time with the children and families who need them most.

Our platform is HIPAA-compliant and designed for the real-world needs of behavioral health teams - from psychologists to ABA therapists. By combining evidence-based care with powerful technology, we re expanding access to high-quality services for families everywhere.

Our Mission

Frontera exists to close the care gap: every child, no matter where they live, should be able to access effective behavioral healthcare.

Role Overview

Were looking for a Demand Generation Lead to own execution for the demand generation engine that builds pipeline across our technology solutions for ABA clinics. Youll run multi-channel campaigns, own our event marketing program end to end,



and lead co-marketing with technology and channel partners - all while carrying a real pipeline number. This is a builders seat on a small team: youll design the process as you go, not inherit one.

What Youll Own
- Demand generation programs: Plan and execute multi-channel campaigns that generate qualified pipeline from ABA clinic operators, clinical directors, and clinicians themselves. Channels will include paid, email, content syndication, ABM, and web.
- Event marketing: Run promotion for every conference we sponsor or exhibit at. From pre-show audience building, booth traffic, in office activation support, and post-event follow-up sequences that actually convert. You ll measure event ROI and decide which events we partner in again.
- Partner marketing: Lead all co-marketing with our technology and channel partners. Joint campaigns, co-branded content, webinars, and shared pipeline motions. You work directly with partner enablement to activate this channel.
- Pipeline accountabi

📌 Demand Generation Lead (Bengaluru)
🏢 Frontera Health
📍 Bengaluru

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