Category Marketing Lead (Mumbai)

Category Marketing Lead (Mumbai)

13 Aug
|
Michael Page
|
Mumbai

13 Aug

Michael Page

Mumbai

About Our Client
- Our client is a leading player in the consumer durable space with a strong legacy, wide portfolio, and a focus on innovation-led growth. They offer a dynamic environment that combines scale with agility, enabling individuals to create real business impact.

Job Description
- Drive category strategy including pricing, portfolio mix, and growth roadmap
- Translate consumer insights and market trends into actionable plans
- Manage product lifecycle and support innovation with cross-functional teams
- Lead go-to-market initiatives including launches, campaigns, and sales enablement
- Execute integrated marketing campaigns across ATL, BTL, and digital
- Track performance metrics and optimize campaigns for ROI
- Collaborate with Sales, R&D;, SCM, and other teams for seamless execution
- Guide and mentor team members to drive structured,



high-quality output

The Successful Applicant
- Will come with a strong understanding of P&L;, new age marketing techniques and demonstrated capability of conceptualising cutting-edge campaigns and new product development initiatives
- Will ideally have 5-7 years of overall experience with consumer brands
- Will come with educational background from Tier 1 MBA colleges, preferably from the batch of 2018-2021

What's on Offer
- High-impact role with strong visibility and ownership
- Exposure to end-to-end category management and innovation
- Fast-paced, growth-driven culture
- Competitive compensation and career progression

📌 Category Marketing Lead (Mumbai)
🏢 Michael Page
📍 Mumbai

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