Job Title - GN - SONG - MT – Digital Marketing – Social Media Consultant

Management Level : 09 - Management Consultant

Location:

Job Summary: We are looking for a Social Media Consultant with deep expertise in developing and executing strategic social media initiatives across organic and paid channels. The ideal candidate brings deep knowledge of content strategy, audience engagement, paid social campaigns, and social media performance measurements. They have hands-on experience with tools and platforms such as Sprinklr, Meta Ads Manager, LinkedIn, Twitter/X, Instagram, and YouTube, and are skilled in using analytics and social listening tools to inform strategy and optimize impact. The candidate should also be up to date with the latest AI trends on social media marketing and able to drive conversations around it. The consultant will collaborate with marketing, content, and analytics teams to align social media efforts with overall business goals, driving brand awareness, engagement, and measurable business outcomes.

Roles & Responsibilities:




- Develop and execute integrated social media strategies across organic and paid channels to drive brand awareness, engagement, and business outcomes
- Plan and manage paid social campaigns on platforms such as Meta, LinkedIn, Instagram, Tiktok, Twitter/X, WhatsApp and YouTube
- Ability to build strategies and chart out end to end delivery roadmaps around influencer marketing, ORM and social commerce
- Create and optimize content calendars, ensuring alignment with marketing, brand, and business objectives
- Monitor, analyze, report and advice on social media performance using tools like Sprinklr and/or other analytics tools to design strategy and optimize ROI
- Leverage social listening and audience insights to refine messaging, targeting, and engagement strategies
- Collaborate with creative, marketing, analytics, and product teams to ensure cohesive multi-channel campaigns
- Track emerging social media trends, platform u

📌 GN - SONG - MT – Digital Marketing Social Media– Consultant (Gurugram)
🏢 Accenture
📍 Gurugram