We are looking for a agile and detail-oriented DP-Consultant specializing in Adobe Analytics to join our growing team. As a key member of the Data and Analytics practice, you will work closely with clients to design, implement, and optimize Adobe Analytics solutions that enable data-driven decision-making. Your expertise in Adobe Analytics will empower clients to extract actionable insights from their digital data, improve marketing performance, and drive business growth. You will also be responsible for providing strategic guidance, conducting technical implementations, and ensuring that clients maximize the value of their analytics investment.
Key Responsibilities:
- Adobe Analytics Implementation: Lead the design, configuration, and implementation of Adobe Analytics for clients. Ensure the successful deployment of Adobe Analytics solutions to meet business needs, ensuring data collection, reporting, and analysis are aligned with client goals.
- Client Consultation & Strategy:
Work closely with clients to understand their business requirements and translate them into actionable analytics strategies. Advise on the best practices for setting up Adobe Analytics, including report suites, data layers, and tracking strategies to ensure accuracy and scalability.
- Data Analysis & Reporting: Leverage Adobe Analytics to generate insightful reports and dashboards that highlight key performance indicators (KPIs). Help clients make data-driven decisions by providing regular and ad-hoc reporting on digital performance, customer behavior, and marketing ROI.
- Tagging & Data Layer Management: Work with development teams to implement and manage tag management systems (TMS) such as Adobe Dynamic Tag Manager (DTM) or Adobe Launch. Ensure proper tagging is in place for accurate data collection across digital properties.
- Optimization & Troubleshooting: Continuously optimize and troubleshoot Adobe Analytics setups to improve data accuracy, site performance, and reporting quality.