Strategy & Campaigns: Develop and execute CRM campaigns (email, marketing automation) to drive engagement.
Data Analysis & Segmentation: Analyze customer data to segment audiences, predict behavior, and measure key metrics like retention and ROI.
Relationship Management: Build and maintain profitable relationships with key customers while resolving complex issues.
System Administration: Maintain the CRM system, including user training, data integrity, and troubleshooting.
Cross-Functional Collaboration: Partner with sales, marketing, and IT teams to align strategies.
Requirements
Experience: Generally 2+ years in digital marketing, CRM management, or data analysis.
Technical Skills: Proficiency in CRM software , data analysis tools, and Microsoft Office.
Education: Bachelor’s degree in Business Administration, Marketing, Information Systems, or a related field.
Soft Skills: Robust communication, analytical thinking, project management, and problem-solving abilities