We are looking for a passionate and creative Digital Marketing Executive (Fresher) to join our marketing team. This is a great chance for fresh MBA graduates who are eager to kickstart their career in digital marketing, content creation, and brand building. You will work closely with our marketing team to create engaging content, manage social media platforms, and support AI-powered marketing initiatives.
Key Responsibilities
Content Creation & Strategy
- Assist in developing and executing a comprehensive content marketing strategy
- Research and create engaging content for blogs, social media posts, website pages, and videos
- Optimize content for AI Search platforms such as ChatGPT, Gemini, and Perplexity
- Repurpose content into multiple formats including carousels, infographics, and reels
Social Media & Community Management
- Schedule and publish content across LinkedIn, Instagram, X, and YouTube
- Respond to comments and support online community engagement
- Monitor brand mentions and online reputation
- Ensure brand consistency across all digital channels
Brand Building & Thought Leadership
- Collaborate with designers to produce visually appealing content
- Assist in identifying opportunities for thought leadership and brand storytelling
- Support employer branding and brand awareness campaigns
AI-Powered Content & Analytics
- Use AI tools like ChatGPT, Gemini, and Claude for content ideation and creation
- Apply prompting techniques to improve content quality and productivity
- Analyze content performance and suggest improvements
- Track engagement metrics and prepare basic performance reports
Market Research & Competitive Intelligence
- Research industry trends, competitor strategies, and emerging technologies
- Assist in developing content themes and campaign ideas based on market insights
AI-Powered Marketing Operations
- Utilize
📌 Digital Marketing Intern (Chennai)
🏢 Optisol Business Solutions
📍 Chennai
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