NEOLYTIX
PPC Specialist – US Healthcare FUNCTION
Digital Marketing / PPCEXPERIENCE
4–5 YearsLOCATION
Gurugram (Onsite)MARKET
US Healthcare
Role Overview
The PPC Specialist will be responsible for developing, executing, and optimizing paid advertising campaigns across Google, Meta, LinkedIn, and other platforms to drive measurable results. The ideal candidate is data-driven, results-oriented, and experienced in managing campaigns that target US audiences.Key Responsibilities
- Forecast leads within a given ad budget to set transparent expectations.
- Set up trackers and measurement metrics to monitor ad performance.
- Develop and manage PPC strategies aligned with client goals and US market trends.
- Execute and optimize campaigns across Google Ads, LinkedIn, and Meta platforms (Facebook and Instagram).
- Conduct regular performance analysis, keyword research, and audience-targeting refinement.
- Prepare detailed campaign performance reports with insights and optimization recommendations.




- Collaborate with account managers and design teams to create high-performing ad creatives and landing pages.
- Track and manage budgets effectively, ensuring ROI and conversion objectives are met.
- Stay updated with US digital marketing trends, platform updates, and compliance standards.

What You Bring
Must-Have
- 3+ years of experience managing PPC campaigns for the US market (healthcare).
- Proven track record of optimizing ad spend and achieving measurable ROI.
- Proficiency with Google Ads, Google Analytics, Bing Ads, Meta Ads Manager, and other major platforms.
- Strong analytical skills with experience in performance reporting and data visualization (Google Sheets, Looker Studio / Data Studio, or similar tools).
- Excellent communication and client-facing skills.

Preferred
- Google Ads certification.

Why Join Neolytix
US Healthcare Focus
Run paid campaigns for a specialised, high-value US healthcare audience.Full-Funnel Ownership
Own strategy, execution, and optimization end t

📌 PPC Specialist (Gurugram)
🏢 Neolytix
📍 Gurugram