* Job Summary

A team leader role in the Product & Revenue Strategy Function for South . This position is required to support& facilitate Sales team of the respective cluster/ language. The incumbent will act as a key link between Programming/Content team and Sales teams and drive the brand philosophy and sales/revenue strategy for the channel to optimize channel inventory. This will be done through effective forecasting, planning, pricing and property integrations based on deep understanding of customer needs and patterns

* Key Responsibilities

Strategic / Policy related KRAs
Customer and Pricing Strategy:
- Defining the pricing strategy along with the PRS Head and National Genre Head for the channel/cluster basis
- organization objectives, budget for the year, market scenario, competition, etc. in order to ensure the sales organization achieves overall revenue target.
- Driving the channel pricing agenda - setting benchmarks, providing inputs and sign-offs on deals, and participating in deal negotiations as and when required




- Build client wise strategy/ deal structuring for the channel which includes creating and recommending client pricing
- options for individual client deals, building monthly client packages including decisions on what time bands to allocate
- to each client based on what works for their target segments and track deviations in delivery
- Build sponsor packages for impact shows and ensure maximum monetization for each property on the channel
- Build band wise revenue budget, show and property wise pricing including determination of sponsor packages
- Create and maintain strategies based on key genres to help understand the genre behavior, trends, movements etc.
- that may have impact on business.

Strategic Forecasting:
- Creating revenue business plan across portfolio of channels in a particular genre
- Building bottom-up revenue plans for the fiscal, quarter & month
- Tracking performance vs. annual plan, revising forecasts etc.

Operationa

📌 Director - Entertainment PRS, Tamil GEC (Chennai)
🏢 Jiostar India
📍 Chennai