About The Team

The product marketing team at CASE Platforms owns the levers that move users from curiosity to conviction – and from first visit to first transaction. We sit at the intersection of product, data, and marketing, obsessing over funnels, experimentation, and the instrumentation that makes growth measurable.

We care about the quality of our analysis, move fast when we spot an opportunity, and hold a high bar for how experiments are designed and shipped. If you're the kind of person who pulls funnel data unprompted and always has a hypothesis ready, you'll fit right in.

About The Role

We're looking for someone to own product-led growth across smallcase's consumer products – starting with smallcases, eventually extending across single MFs / Stocks, Credit, and FD.

That means end-to-end funnel ownership, from landing page to conversion, and from signup to first transaction and beyond. You'll identify where users drop off, form a point of view on why, and run experiments to fix it – independently.

You'll write PRDs, create AI workflows,



work with product teams to ship experiments, and be the person who already has a backlog of growth ideas before the next planning cycle.

What You'll Be Doing: Funnel Ownership

You own the health of our product funnels across smallcase's consumer products – not just monitoring them, but actively working to improve them

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Map and maintain end-to-end funnel visibility across products – landing page to conversion, signup to first transaction

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Identify drop-off points, segment performance by cohort and traffic source, and maintain an always-on view of funnel health

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Create AI-assisted workflows for continuous funnel monitoring, alerts and opportunities

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Work with product teams to deep-dive on specific funnel problems and surface product-led growth levers

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Bring a explicit point of view on what's broken, why, and what to test next

Experimentation & PLG

You own the full experiment lifecycle – from hypothesis to shippe

📌 Assistant Manager (Bengaluru)
🏢 smallcase
📍 Bengaluru