Company Profile:

Digital Harbor, Inc., a Virginia, US- product based company, is a pioneer in enterprise innovation, with several firsts including the global norm ‘Know Your Customer’ (KYC) in its credit. Its oeuvre, for last 20 years, is marked with disruptive platforms and products that have transformed the way enterprises operate.

Its ‘Know Your Provider’ (KYP) has revolutionized how healthcare provider credentialing functions, thus bringing unprecedented risk-control and compliance in the US public healthcare system. Its current focus is on a future-incubating platform ‘Social Enterprise Technology’ (S.E.T.), built to catapult enterprises into transformational trajectories through Conversational Applications, a first-of-its-kind human-literate applications.

We were ranked among the top 500 fastest growing technology companies in North America by ‘Deloitte Fast 500’ – 2018. Our products won ‘Most Innovative Product of the Year – 2018’ and ‘BIG Innovation Award – 2019’. Digital Harbor was voted by employees as “Best Place to Work” in 2018 & 2019.

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Role: Marketing Lead
Job Location: Bangalore(Marathahalli)
Interview Mode: F2f
Experience: 8-12 Years
Work Mode: WFO-5-Days

Key Responsibilities
Robust experience in Product Marketing, Product Branding, and Corporate Branding.
Must have hands-on experience in successful software product launches, Go-To-Market (GTM) strategy, and market positioning.
Proven expertise in Marketing Research & Development (R&D;), customer insights, and competitive analysis.
Experience in planning and executing multi-channel marketing campaigns across digital and offline platforms.
Strong understanding of B2B SaaS/Product Marketing, demand generation, lead acquisition, and customer engagement.
Proven experience in creating product messaging, value propositions, and launch strategies for new products.
Experience working closely with Product, Sales, Customer Success, and Leadership teams.
Hands-on experience with marketing to

📌 Marketing Lead (Bengaluru)
🏢 DIGITAL HARBOR
📍 Bengaluru