Lifecycle & Channel Marketing Specialist
(Aftermarket & Partner Growth)
Location: New Delhi, India (Work from Office)
About Us:
Ingersoll Rand is a global industrial leader known for delivering innovative and mission-critical technologies across air, fluid, energy, and medical sectors, with a strong focus on improving productivity, efficiency, and reliability. In India, its Process Flow Technologies (PFT) business has built a strong presence with a diverse portfolio of blower and vacuum pump brands, including Everest, Elmo Rietschle, Robuschi, Nash, Hoffman Lamson, Toshniwal Vacuum, and SSI Aeration—each recognized for engineering excellence and consistent performance in demanding industrial environments. The portfolio spans a wide range of technologies such as dry screw vacuum pumps, mechanical vacuum boosters, liquid ring vacuum pumps, lobe blowers, and centrifugal solutions, enabling tailored offerings for diverse applications. These solutions cater to industries including water and wastewater treatment, cement, aquaculture, pharmaceuticals, and general manufacturing,
helping customers optimize operations and drive sustainable growth.
Job Summary:
The Lifecycle & Channel Marketing Specialist will be responsible for driving aftermarket growth, customer retention, and partner-led demand generation across our leading market portfolio of industrial brands.
This role combines lifecycle marketing (customer journey, retention, aftermarket revenue/recurring revenue) with channel partner marketing (distributor enablement and co-marketing execution) to accelerate revenue growth across installed base and partner networks.
The ideal candidate will bring strong B2B demand generation experience, a data-driven mindset, and the ability to execute integrated marketing programs across customers and channel partners.
Responsibilities:
- Drive lifecycle marketing programs to increase aftermarket revenue, retention, and repeat business across various brands
- Plan and execute
📌 Lifecycle & Channel Marketing Specialist (Delhi)
🏢 irco
📍 Delhi