At Sun Pharma, we commit to helping you “Create your own sunshine”— by fostering
an environment where you grow at every step, take charge of your journey and
thrive in a supportive community.
ARE YOU READY TO CREATE YOUR OWN SUNSHINE?
As you enter the Sun Pharma world, you’ll find yourself becoming ‘Better every
day’ through continuous progress. Exhibit self-drive as you ‘Take charge’ and
lead with confidence. Additionally, demonstrate a cooperative spirit, knowing
that we ‘Thrive together’ and support each other’s journeys.”
Key responsibilities:
The incumbent shall be responsible for the following areas under Trade Marketing
and Activation, to drive the overall Business Objective:
Trade Marketing Strategy & Execution
* Plan, develop, and execute trade marketing initiatives to drive sales growth,
market penetration, and brand visibility across channels.
* Ensure effective deployment and monitoring of primary and secondary trade
schemes, maximizing reach, compliance, and return on investment.
* Design and implement trade engagement programs that strengthen partner
relationships and increase focus on the company's product portfolio.
In-Store Excellence & Visibility
* Drive superior in-store execution through effective merchandising, visibility
programs, and point-of-sale activation initiatives.
* Ensure consistent implementation of brand guidelines and promotional
activities across all trade touchpoints.
* Monitor execution quality and take corrective actions to improve retail
effectiveness and shopper experience.
Program Store Management
* Lead the expansion of program stores in line with business growth objectives.
* Ensure efficient execution and operational excellence across program stores.
* Monitor and improve store productivity, weighted availability, and WOA (Width
of Assortment/Availability) metrics to enhance business perform
📌 Senior Manager (Mumbai)
🏢 Sun Pharmaceutical Industries
📍 Mumbai
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