We are looking for a creative, detail-oriented, and insight-driven Social Media Executive to strengthen Re’equil’s digital presence across platforms. This role sits at the intersection of content, cultural relevance, and community building, and requires someone who can combine strong execution with positive content judgment.
You will work closely with internal teams and external partners to bring campaigns to life—from idea to execution to performance tracking.

Key Responsibilities
1. Social Media Management & Execution
● Manage and execute content calendars across Instagram, YouTube, and other digital platforms
● Plan, schedule, and publish content aligned with brand strategy and campaign timelines
● Monitor comments, DMs, and conversations to build an engaged community
● Own and grow Re'equil's WhatsApp Community through engagement initiatives, broadcasts, campaigns, and member retention.
● Collaborate closely with the Copywriter and Brand Strategist to execute the social media calendar and campaigns.




● Track and analyze platform performance through weekly/monthly reports and recommend optimizations based on insights.
● Drive engagement across owned digital assets and build an active online community.
● Ensure consistency in brand voice, tone, and visual identity across platforms

2. Content Creation & Creative Direction
● Contribute to social-first content ideation across Reels, Shorts, and static formats
● Assist in shoot planning, styling, and on-ground execution (props, talent, look & feel)
Support creative direction for shoots, ensuring output aligns with brand language
● Work on scripts, hooks, and content structures to improve performance and engagement
● Evaluate content quality and suggest improvements based on hooks, pacing, and storytelling
● Create and feature in social-first content for the brand (Reels, Shorts, and platform-native formats), ensuring alignment with brand tonality and performance goals

3. Agency & External Partner Coordination
● Liaise w

📌 Social Media Marketing Executive/Content Creator (India)
🏢 Re'equil India Private
📍 India