Marketing Lead – ZEVO App

Location: Indore

Employment Type: Full-Time

About ZEVO

ZEVO is a parent-tech and family-tech startup, leveraging technology, science, and expert-backed content to help parents raise confident, skilled, and future-ready children. With customized milestones, structured learning habits, and real-world skill-building, ZEVO is revolutionizing up-to-date parenting.

As CMO, you will lead ZEVO’s marketing and growth strategy, build a high-impact team, and create a data-driven acquisition funnel to drive user engagement, retention, and revenue growth.

Key Responsibilities

Go-to-Market (GTM) Strategy & Growth Execution
Develop and execute ZEVO’s full-funnel marketing strategy across organic, paid, and partnership channels.
Own user acquisition, engagement, and retention metrics, optimizing for high LTV (Lifetime Value) users.
Create multi-channel campaigns that align with ZEVO’s growth roadmap, leading to 50,000+ paid users.
Define target audience personas and position ZEVO as an essential parenting solution.
Brand & Positioning Leadership




Drive the evolution of ZEVO’s brand narrative—parenting with a plan, not chance.
Ensure consistent brand messaging across social media, content, PR, influencer marketing, and paid ads.
Establish ZEVO as a thought leader in parenting tech through content, PR, and community engagement.
Oversee video, performance ads, and social storytelling that make ZEVO aspirational yet accessible.
Digital & Performance Marketing
Optimize Meta, Google, YouTube, OTT, and influencer campaigns for app downloads and paid conversions.
Drive App Store Optimization (ASO) & SEO to maximize organic discoverability.
Execute high-converting paid ads across multiple platforms, optimizing ROAS & CAC.
Utilize CRM, email marketing, WhatsApp marketing, and retargeting strategies for conversion growth.
Community & Influencer Marketing
Build an active parenting community through engagement-driven content & forums.
Partner with top influencers, mo

📌 Marketing Lead (Indore)
🏢 Zevo360 Technologies
📍 Indore