13 Aug
|
Spiceworks
|
India
Description
Director of Ad Operations
The Opportunity:
The Director of Ad Operations will own the end-to-end AdOps function across SWZD’s B2B portfolio—from campaign execution and quality assurance to revenue delivery and margin management. This role is accountable for quarter-on-quarter revenue growth, ad inventory monetization, and operational cost efficiency across display, sponsored content, newsletter, and programmatic channels. The Director will partner closely with Sales, Customer Success, Data & Analytics, Product, and Finance teams to ensure campaigns are delivered on time, against KPIs, and in a way that strengthens client trust, drives renewals, and surfaces upsell and incremental revenue opportunities. This is not a reactive, ticket-queue role—we expect a leader who anticipates problems before they land, proactively identifies revenue levers, and builds systems that scale. Beyond execution, this role carries a strategic mandate: to evolve the AdOps function from a fulfillment engine into a revenue-influence capability—leveraging first-party data, intent signals,
AI-driven optimization, and operational intelligence to improve campaign performance, reduce costs, and inform go-to-market decisions.
Key Responsibilities:
- Own complete revenue accountability for the AdOps function, including delivery against quarterly and annual revenue targets with a transparent mandate for quarter-on-quarter growth.
- Proactively identify and surface upsell, cross-sell, and incremental revenue opportunities from campaign performance data, inventory availability, and client engagement patterns.
- Partner with Sales and Customer Success to build a structured pipeline of incremental asks—packaging underutilized inventory, high-performing placements, and audience extensions into actionable upsell recommendations.
- Track and report on revenue delivery, at-risk campaigns, and growth opportunities as part of regular leadership and ELT reporting cadences.
- Develop a commercial insti
📌 Director of Ad Operations (India)
🏢 Spiceworks
📍 India