Campaign Manager – Salesforce Marketing Cloud & Pardot Role Overview
We are looking for a Campaign Manager to lead the execution of high-impact CRM campaigns across global markets. This role sits at the intersection of marketing automation, data driven communication, and campaign operations.
You will be responsible for managing complex email journeys, coordinating with regional stakeholders, and ensuring seamless execution across automation platforms while maintaining high standards of QA and personalization.
This role is ideal for someone who thrives in a quick-paced environment and enjoys working on large scale marketing programs powered by data and dynamic content.
Key Responsibilities Campaign Execution
• Build, execute and optimize CRM campaigns across marketing automation platforms
• Manage multi-market campaign deployments with localized content, languages and offers
• Ensure campaigns follow structured workflows including approvals, testing and scheduling
Dynamic Email Development
• Work with dynamic content frameworks including AMPscript driven templates
• Manage modular email components pulling data from content repositories and data extensions
• Coordinate closely with developers to ensure correct logic, personalization and automation triggers
Campaign Operations & QA
• Own campaign QA processes including rendering checks, responsiveness testing and link validation
• Maintain campaign documentation, deployment calendars and execution logs
• Troubleshoot campaign issues and coordinate quick resolution across teams
Stakeholder Coordination
• Collaborate with regional marketing teams, designers, copywriters and developers
• Manage campaign briefs, content matrices and localization requirements
• Ensure timely delivery of campaigns across APAC, EMEA and other regions
Performance & Optimization
• Track campaign performance including delivery, open rate, engagement and conversions
• Support reporting and insights to improve campaign effectiveness
• Recom