Job Description – Digital Marketing Executive
Company: Mobihive – Credithive
Location: Kharadi, Pune
Experience: 2+ Years
Work Mode: Work from Office (5 Days)
About the Role
Mobihive – Credithive is looking for a creative and performance-driven Digital Marketing Executive to manage digital campaigns, optimize paid advertising, strengthen social media presence, and create engaging visual content. The ideal candidate should have hands-on experience in running digital marketing campaigns, PPC advertising, social media management, and graphic design while driving brand awareness and lead generation.
Key Responsibilities
Plan, execute, and optimize digital marketing campaigns across Google, Meta, LinkedIn, and other digital platforms.
Manage PPC campaigns (Google Ads, Meta Ads) to maximize ROI and reduce cost per acquisition.
Develop and implement social media strategies to increase brand awareness, engagement, and lead generation.
Create compelling graphics, creatives, banners, and social media posts using design tools like Canva, Photoshop, or Illustrator.
Monitor campaign performance using Google Analytics, Meta Business Suite, and other reporting tools.
Conduct keyword research, audience targeting, and A/B testing to improve campaign performance.
Coordinate with internal teams for campaign planning, product launches, and promotional activities.
Track marketing KPIs and prepare weekly/monthly performance reports.
Stay updated with the latest digital marketing trends, advertising policies, and industry best practices.
Required Skills
2+ years of hands-on experience in Digital Marketing.
Robust experience with Google Ads (PPC) and Meta Ads.
Knowledge of SEO, SEM, and social media marketing.
Experience with Google Analytics and campaign reporting.
Hands-on experience with graphic design tools such as Canva, Adobe Photoshop, or Illustrator.
Understanding of lead generation, conversion optimization, and audience targeting.
Excellent communication, creativity, and ana
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