We are seeking an experienced professional with 7 - 15 years of relevant experience for a pivotal role in Delhi NCR, Gurgaon/Gurugram.

Key Responsibilities:
- Develop and execute comprehensive category strategies, identifying growth opportunities and market gaps through in-depth consumer insights and competitive analysis.
- Lead the end-to-end product lifecycle management, from conceptualization and new product development to launch, market penetration, and eventual rationalization.
- Candidate has exposure working into kitchenware products sourcing (Steel ware, Glassware & Appliances).
- Partnering with third party domestic and international manufacturers.
- Drive product sourcing initiatives, managing vendor relationships, negotiating favorable terms, and ensuring quality and cost-effectiveness for the product portfolio.
- Define and implement robust marketing strategies and campaigns, including content marketing, to build solid brand equity and drive consumer engagement across various channels.
- Oversee demand and supply planning,



collaborating with supply chain teams to optimize inventory levels and ensure product availability while managing costs effectively.
- Establish and manage pricing strategies, conducting thorough cost management and profitability analysis to maximize revenue and margin for assigned categories.
- Utilize marketing analytics and product analyst insights to monitor performance, identify trends, and optimize marketing spend and product development efforts.
- Foster cross-functional collaboration with product design, sales, and operations teams to ensure seamless execution of product launches and marketing initiatives.
- Mentor and guide team, fostering a culture of continuous learning and high performance within the marketing and product teams.

Required Skillset:
- Proven expertise in strategic marketing, brand management, and category leadership within the consumer products or retail sector.
- Strong analytical capabilities for market

📌 Marketing Leader-Category, Brand (Gurugram)
🏢 Tupperware India
📍 Gurugram