13 Aug
|
eDataBae
|
Noida
Position Brief:
We are seeking a highly driven and cutting-edge Marketing Manager to lead strategic marketing initiatives that elevate brand visibility, generate quality leads, and support business growth. The ideal candidate brings a blend of creativity, data-driven thinking, and operational efficiency with proven experience across various marketing aspects, including but not limited to digital marketing, public relations, SEO, events, lead generation, and vendor management. This role demands ownership of both planning and execution across online and offline channels while collaborating cross-functionally and managing external partners and vendors.
Key Responsibilities:
Strategic Marketing Campaigns
Develop and execute end-to-end integrated marketing plans aligned with organizational objectives.
Lead 360-degree campaigns across digital, print, PR, and events for brand awareness and lead generation.
Define KPIs, measure performance, and optimize campaigns based on data-driven insights.
Lead marketing for award applications, industry recognition programs, and related participation.
Digital Marketing SEO
Drive online presence through SEO/SEM strategies, content marketing, and performance optimization.
Manage digital channels (social media, Google Ads, email, website) and marketing automation tools.
Utilize analytics platforms (e.g., Google Analytics, HubSpot, CRM systems) to track and improve conversion.
Lead Generation Sales Enablement
Design and execute lead generation campaigns including landing pages, forms, email nurtures, and paid media.
Develop and maintain sales collateral brochures, presentations, pitch decks, case studies, etc.
Align with the sales team to ensure seamless marketing-to-sales handoff and effective funnel management.
Events, PR Brand Visibility
Plan, organize, and manage online/offline events including trade shows, webinars, product launches, and exhibitions.
Build and maintain strong media relationships; lead PR outreach, press releases, and c
📌 Marketing Manager (Noida)
🏢 eDataBae
📍 Noida