Job Purpose Description
Job Context & Major Challenges
The Fashion formals is the largest category with a high annual growth rate. Hence it is important for the brand to be in-line with the consumer requirements and to price the range correctly to secure good PC to MRP%.
This role faces major challenges as follows:
- A valuable replenishment system for core, regular and high-depth merchandise.
- Adequate merchandize availability at the right time and in the right quantity, to fulfil consumer needs which will help achieve better ROI for the organization and franchisee.
- Complexity of merchandise requirements of various channels needs to be managed.
- Changing distribution matrix and fashion trends.
- Addition of new channels and geographies
Key Result Areas
KRA (Accountabilities) (Max 1325 Characters)
Supporting Actions (Max 1325 Characters)
KRA1
Merchandise grid management for all product categories
- Conduct trend analysis from the available sales data
- Obtain feedback of past performance of offering’s from key channel partners
- Running costing sheets to maintain budgeted GP / CBA and provide inputs to finalize MRPs accordingly.
- Manage product price and maintain PC to MRP ratio as per the budgets.
- Indenting / quantity finalization at SKU level for all product categories
- Develop a merchandise grid for the season
- Provide the brand brief to Design studio for the season
KRA2
Co-ordinating with various interfaces to ensure production of right merchandise mix as per time schedules
- Ensuring planned grids are implemented in production and PPM numbers are achieved.
- Ensuring CTM are planned and executed as per requirment.
- Ensuring freshness on E-com channels after evert 15 days through SMU’s.
- Finalize Goldseal / material requirement plan.
- Work closely with retail and other channels and understand their requirements
📌 Product Manager, Van Heusen (Karnataka)
🏢 Aditya Birla Group
📍 Karnataka
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