Growth Marketing Manager (End-to-End Ownership)

Location:
Pune. Kothrud Area.

Experience:
3–6 Years

Industry:
Digital Marketing / Branding Agency

Role Overview

We are looking for a
Growth Marketing Manager
who can take complete ownership of client growth—from strategy to execution to results. This role is ideal for someone who combines
analytical thinking, creativity, and execution excellence
to drive measurable business outcomes.

You will be responsible for
planning, launching, optimizing, and scaling marketing campaigns
across platforms while ensuring consistent lead generation and ROI.

Key Responsibilities1. Strategy & Planning
- Develop
end-to-end growth strategies
for clients based on business goals
- Identify target audience, positioning, and funnel strategy
- Plan
multi-channel campaigns
(E-commerce, Quick Commerce, Meta, Google, LinkedIn, etc.)
- Define KPIs: CPL, CAC, ROAS, conversion rates

2. Account Setup & Funnel Building
- Set up and manage ad accounts (Meta Ads, Google Ads, LinkedIn Ads)
- Build
complete marketing funnels




(Landing Pages → Ads → CRM → Retargeting)
- Integrate tools like
Google Analytics, Tag Manager, Pixels, CRM systems
- Ensure proper
tracking, attribution, and data flow

3. Campaign Execution
- Launch and manage paid campaigns across platforms
- Create campaign structures (TOF, MOF, BOF funnels)
- Coordinate with designers & copywriters for creatives
- Ensure A/B testing of creatives, copies, and landing pages

4. Performance Optimization
- Monitor and optimize campaigns daily
- Improve metrics like
CTR, CPC, CPL, ROAS
- Scale winning campaigns and pause underperforming ones
- Implement
retargeting & lookalike strategies

5. Lead Generation & Conversion
- Ensure consistent
high-quality lead flow
- Improve
lead-to-conversion ratios
- Work closely with sales teams to align on lead quality
- Optimize landing pages for better conversion

6. Analytics & Reporting
- Generate weekly & monthly performance reports
- Analyze user behavi

📌 Growth Marketing Specialist (Pune Division)
🏢 Circle360 Brand Solutions
📍 Pune Division