Job Title: Social Media & Campaign Operations Executive

Location:
Mumbai

Key Responsibilities

Social Media Strategy & Content
- Plan and execute end-to-end social media campaigns, from ideation and content planning to execution and performance analysis.
- Develop and maintain social media content calendars across Instagram, Facebook, YouTube, and other digital platforms.
- Create engaging campaign concepts to drive audience growth and engagement.
- Write compelling social media copies, captions, and campaign messaging.
- Monitor audience insights and content performance to optimize future campaigns.
- Manage day-to-day publishing and content coordination across social media platforms.
- Utilize Meta Business Suite, Instagram Insights, and Facebook Insights to track campaign performance and prepare reports.

Campaign Execution & Project Management
- Manage the complete execution of branded content and paid campaigns from planning to final delivery.
- Coordinate with Creative, Production, Editorial, and Social Media teams to ensure timely asset creation and campaign execution.




- Track project timelines, deliverables, approvals, and client sign-offs to ensure smooth execution.
- Monitor campaign progress daily and ensure all client commitments are delivered within timelines.

Client & Cross-functional Coordination
- Work closely with the Sales team to understand client briefs and convert them into actionable execution plans.
- Coordinate with internal stakeholders to ensure seamless communication throughout campaign execution.
- Support monthly content planning and execution for digital properties and brand initiatives.

Analytics & Performance
- Analyze campaign performance using social media and YouTube analytics.
- Collaborate with internal teams to identify opportunities for improving audience engagement and content performance.
- Coordinate paid content boosting strategies and monitor campaign effectiveness.
- Generate regular performance reports and provide ac

📌 Social Media (Mumbai)
🏢 Lokmat Media
📍 Mumbai