The PR Executive will build awareness and credibility for All Blues through strategic media relations, influencer partnerships, and public engagement.
Key Responsibilities
- Develop and execute PR strategies.
- Build relationships with media houses and journalists.
- Coordinate influencer collaborations.
- Prepare press releases and media kits.
- Secure coverage in food, lifestyle, and business publications.
- Manage event publicity.
- Monitor brand mentions and media coverage.
- Support crisis communication when required.
- Identify collaboration opportunities with local brands and communities.
Requirements
- Experience in PR, communications, or media relations.
- Robust network with local media and influencers is preferred.
- Excellent writing and interpersonal skills.
- Passion for hospitality and lifestyle brands.