Key Responsibilities
- Develop Implement SEO Strategies Create and execute on-page, off-page, and technical SEO plans to improve overall search visibility.
- Keyword Research Opportunity Identification Conduct research to find high-potential keywords and new opportunities for ranking improvements.
- Content Optimization Optimize existing website content and coordinate new content in line with SEO best practices and target keywords.
- Performance Monitoring Analysis Track website performance using analytics tools (Google Analytics, Search Console, SEMrush, etc.) and analyse key trends.
- Technical SEO Management Identify and resolve technical issues such as crawl errors, site speed, indexation, and schema implementation.
- Backlink Strategy Link Building Build quality backlinks and manage off-page activities to increase domain authority.
- Cross-Team Coordination Work closely with content writers,
developers and designers to ensure SEO requirements are incorporated into all deliverables.
- Competitor Industry Analysis Conduct regular competitor research and benchmark industry trends to refine strategy.
- Reporting KPI Tracking Prepare reports on keyword rankings, organic traffic and conversions to measure the effectiveness of SEO initiatives.
- Stay Updated with Algorithm Changes Continuously monitor search engine updates and modify strategies in line with new algorithm changes.
- SEO Audits Recommendations Perform regular site audits and provide actionable recommendations for continuous improvement.
- Team Guidance Support, mentor and guide junior SEO team members or interns (where applicable).
Required Qualifications
Educational Background- Bachelor s degree in Marketing, Digital Marketing, Communications, Information Technology, or any related field
Professional Experience
3 5+ years of hands-on experience in SEO or digital marketing
Proven track record of
📌 SEO Manager (Pune)
🏢 Espial Solutions
📍 Pune
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