Overview
We are seeking a UX Strategist to take ownership of optimization strategy across a portfolio of eCommerce clients leading
with data prowess, sharp analytical judgment, and the ability to turn performance data into a compelling story that drives
action.
This is a leadership role, not a support function. The UX Strategist owns the end-to-end optimization strategy for each account: the analytics and measurement foundation its built on, the roadmap it produces, and the narrative that gets stakeholders to act. You set the direction; cross-functional teams execute against it.
You will operate at the intersection of analytics leadership, UX strategy, and business consulting using platforms like GA4, Shopify, and testing tools not just to report on performance, but to build the measurement backbone that makes every insight defensible and every recommendation persuasive.
The ideal candidate is a strategic operator and a solid storyteller with data who can:
Own optimization strategy end-to-end from measurement design through roadmap to results
Connect onsite behavior to business outcomes with rigor and clarity
Lead experimentation programs tied to revenue, LTV, and retention
Turn dense analytics into a performance narrative that moves clients and stakeholders to act
Core Responsibilities
1. Own Optimization Strategy Data-Driven Opportunity Identification
Take ownership of the optimization strategy for each account setting direction, not just surfacing findings
Analyze onsite performance data (GA4, Shopify, heatmaps, etc.) to identify friction points, drop-offs, and growth opportunities across the customer journey
Connect user behavior to business KPIs (CVR, AOV, LTV, churn, retention, etc.) with demonstrated data process
Synthesize large, messy datasets into sharp, decision-ready insight
2. Strategic Roadmap Leadership
Lead the development of prioritized optimization roadmaps aligned with client business goals
Evaluate opportunities using structured prioriti
📌 UX Strategist, Optimization (India)
🏢 Anatta
📍 India