Digital Marketing Manager

Role Overview

You will own the strategy, execution, and growth of Rubick's digital marketing engine. This role is focused on driving customer acquisition, engagement, retention, and revenue growth through data-driven marketing, AI-powered automation, and scalable growth systems.

The role involves three areas: Part 1: The Fundamentals | Part 2: AI-Driven Marketing Excellence | Part 3: Innovation & Improvements

Part 1: The Fundamentals
- Own and drive digital marketing strategy across paid, owned, and earned channels.
- Drive key growth metrics including lead generation, customer acquisition, conversion rates, retention, and marketing ROI.
- Collaborate with Product, Sales, Design, and Content teams to execute growth initiatives.
- Manage marketing budgets and ensure optimal channel performance.
- Build a culture of experimentation, customer obsession, and data-driven decision making.

Part 2: AI-Driven Marketing Excellence
- Leverage AI tools across campaign management, content generation, audience targeting, personalization,



and performance optimization.
- Build AI-first marketing workflows that improve efficiency, scalability, and campaign effectiveness.
- Utilize marketing automation and CRM platforms to create intelligent customer journeys and lifecycle campaigns.
- Develop dashboards, reporting systems, and data visibility frameworks to enable faster decision-making.
- Drive performance marketing across Google, Meta, LinkedIn, YouTube, SEO, SEM, email, and social channels using data and AI-driven insights.
- Continuously evaluate and implement emerging AI technologies to improve marketing productivity and ROI.

Part 3: Innovation & Improvements
- Re-engineer marketing processes for speed, scalability, and better business outcomes.
- Identify automation opportunities and eliminate repetitive manual workflows.
- Build repeatable growth playbooks, knowledge repositories, and best-practice frameworks.
- Stay ahead of industry trends, co

📌 Digital Marketing Manager (Bengaluru)
🏢 Rubick.AI
📍 Bengaluru