YASH Technologies is a leading technology integrator specializing in helping clients reimagine operating models, enhance competitiveness, optimize costs, foster exceptional stakeholder experiences, and drive business transformation.
At YASH, we’re a cluster of the brightest stars working with cutting-edge technologies. Our purpose is anchored in a single truth – bringing real positive changes in an increasingly virtual world and it drives us beyond generational gaps and disruptions of the future.
We are looking forward to hire Marketing Cloud - Email/Social/Adversting Studio- Configurations & Customizations Professionals in the following areas :
Job Description
We are looking for a hands-on SFMC professional to support a US-based client. The role demands independent ownership of journey design, build, and testing within Salesforce Marketing Cloud, along with audience segmentation in Salesforce Data Cloud (Data360). The candidate will work directly with client stakeholders, so strong communication and a proactive, problem-solving mindset are non-negotiable.
Shift:
US West Coast hours — 3:00 PM to 12:00 AM IST
Key Responsibilities
- Journey Execution: Understand journey requirements from client teams, translate them into SFMC Journey Builder configurations, and own end-to-end testing & deployment
- Audience Segmentation: Build and manage audience segments in Salesforce Data Cloud (Data360) to power journey activations — including filter logic, data validation, and segment QA
- Client Interaction: Independently participate in client calls, walk through journey logic, present test results, raise blockers, and align on timelines — without needing hand-holding
- Troubleshooting: Debug journey failures, data sync issues, and segment mismatches across SFMC and Data Cloud; drive resolution with minimal escalation
- Documentation: Maintain transparent records of journey specs, segment definitions, test cases, and known issues for client and internal visibility