We are looking for a strategic and execution-focused Marketing Manager to own and drive the marketing charter for both PrintStop and Mandaala. This role will be responsible for scaling Enterprise lead generation, growing SME website traffic, strengthening both brands as thought leaders in corporate printing and gifting, and delivering measurable business impact through data-driven marketing initiatives.
Type: Full time role with exciting growth opportunities.
Location: Mumbai (5 mins walking distance from Parel / Prabhadevi)
Working Days: Monday to Friday
Team Size: 4 Members
Key ResponsibilitiesMarketing Strategy Leadership
- Develop and execute the overall marketing strategy aligned with business goals.
- Lead, mentor, and develop a high-performing marketing team.
- Drive long-term marketing initiatives while ensuring timely execution of ongoing campaigns.
Lead Generation Funnel Management
- Own multi-channel B2B lead generation across Paid, Organic, Email Marketing, Events, and Partnerships.
- Scale Qualified Leads (QLs), SQLs,
and improve Lead-to-SQL conversion rates.
- Monitor campaign performance and continuously optimize Cost per SQL and marketing ROI.
Brand Building
- Build Mandaalas brand presence across Enterprise audiences through thought leadership and demand-generation campaigns.
- Independently grow PrintStops SME brand awareness through social media, digital marketing, and content initiatives.
- Develop compelling messaging and content that supports customer acquisition and brand positioning.
Performance Marketing
- Drive website traffic and revenue through SEO, SEM, Content Marketing, Email Marketing, Social Media, and Paid Campaigns.
- Continuously optimize marketing channels to improve engagement and conversion performance.
Events PR
- Plan and execute pan-India industry events, exhibitions, sponsorships, and speaker opportunities.
- Support PR initiatives to strengthen brand visibility and market credibility.