Job Description – Area Sales Manager (ASM)

Company: Amaryllis Appliances (India) Pvt. Ltd.
Position: Area Sales Manager (ASM)
Department: Sales
Location: West Bengal
Employment Type: Full-Time

About the Role

Amaryllis Appliances (India) Pvt. Ltd. is looking for a dynamic and result-oriented Area Sales Manager to drive sales growth and expand our dealer/distributor network. The ideal candidate should have experience in the electrical, appliances, HVAC, ventilation, or consumer durable industry and possess robust market development and team management skills.

Key Responsibilities
- Achieve monthly, quarterly, and annual sales targets.
- Develop and manage distributors, dealers, retailers, and channel partners.
- Identify new business opportunities and expand market presence within the assigned territory.
- Build and maintain strong relationships with distributors and key customers.
- Conduct regular market visits to monitor competitor activities and customer requirements.
- Ensure effective product availability and visibility across the assigned region.




- Plan and execute sales promotions, dealer meetings, and marketing activities.
- Train and support dealers and sales representatives on product knowledge and sales techniques.
- Monitor outstanding payments and coordinate with the finance team for collections.
- Prepare sales reports, forecasts, and market intelligence reports.
- Coordinate with internal departments to ensure timely order processing and customer satisfaction.
- Ensure compliance with company sales policies and reporting requirements.

Required Qualifications
- Bachelor's Degree in Business, Marketing, Engineering, or a related field.
- MBA in Sales/Marketing is preferred.

Experience
- 5–8 years of experience in Sales, with at least 2 years as an Area Sales Manager.
- Experience in Electrical Products, Ventilation Systems, Consumer Durables, HVAC, Building Materials, or related industries is preferred.

Required Skills
- Strong channel sales and d

📌 Area Sales Manager (Indore)
🏢 Amaryllis Appliances India Private
📍 Indore